Scheduling
Social Media Scheduling and Content Calendar
Markaestro schedules posts to Facebook, Instagram, TikTok, Threads, Pinterest, LinkedIn, and X from one composer. You write a post once, adapt it per channel, see a live preview for each network, and place it on a shared content calendar. Caption length and media rules are checked while you write, so a post never reaches its publish time only to fail.
Updated
Write Once, Adapt per Channel
- One composer for every channel, with a preview of how the post looks on each network.
- Live character counts and media checks against each channel's limits.
- Save drafts, schedule for a time, or publish now.
The Content Calendar
- Every draft, scheduled post, and published post for every brand in one view.
- Bulk reschedule, status changes, and deletes.
- Per-channel publishing status, with the exact error when a platform rejects a post.
Direct Publishing or a To Post Queue
Most posts publish automatically through each platform's official API. For any channel you would rather post by hand, mark it manual: scheduled posts land in a To Post queue with the caption and media ready, and Markaestro can remind you when one is due. TikTok posts go to the creator inbox by default, with Direct Post available per post.
Best Times to Post
From Pro, Markaestro recommends posting windows learned from your own published posts, not generic industry averages. See Intelligence.
Frequently Asked Questions
Which social networks can I schedule to?
Facebook, Instagram, TikTok, Threads, Pinterest, LinkedIn, and X. See each channel's page under channels.
Is there a limit on scheduled posts?
No. Every paid plan includes unlimited scheduled posts.
Can I schedule the same post to several channels?
Yes. Pick several channels in one post and adjust the caption or media per channel before scheduling.
What happens if a platform rejects a scheduled post?
The post is marked failed with the platform's error message, so you can fix it and retry. Other channels in the same post are unaffected.